The Face Behind Our Logo

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Meet Koa.

Rescued as a stray and only hours away from death, she overcame the odds and fought with everything she had for one more chance at life. Her resilient and courageous spirit carried her through her healing journey, and when she recovered, she ignited with a whole new spark.

For eleven beautiful years, she was our best friend, our adventure partner, our constant companion, and our family.

She lived every single day to the fullest. Whether she was hanging her head out the truck window on the way to our next adventure, chasing seagulls down the coastline until they disappeared into the horizon, herding sheep, or quietly watching the sunrise from the top of a mountain, Koa found joy in everything she did.

She had a light about her that was impossible to ignore. Everyone who met her fell in love with her. She had a way of making every person she encountered feel like they had been friends forever, and she left paw prints on countless hearts.

Then, in November of 2025, cancer stole her from us.

There was no warning.

No opportunity to fight.

No time to prepare.

One day she was here, and the next, our world was forever changed.

Our hearts remain shattered, and we miss her every single day.

But through our grief, we found a new purpose.

We made a promise to Koa that her story would not end with her.

Instead, it would become the foundation of something bigger.

That promise became TRIBE Pet Solutions.

Our mission is to innovate and create better health solutions that help dogs and cats live healthier, happier, and longer lives. Their time with us is never long enough, and if we can help another family enjoy even one more healthy year, one more adventure, or one more sunrise with their best friend, then every ounce of our work is worth it.

Koa is the face behind our logo, but more importantly, she is the heart behind our mission.

Every time you see one of our jars, you'll see Koa.

And you can know that every ingredient inside was chosen with the same care, love, and intention that we would give our own animals.

We can't erase the pain of losing her.

But if her legacy helps another family create more memories with the animals they love, then her story continues to live on through every dog, every cat, and every family we have the privilege of helping.

Because to us, they have never been just dogs and cats.

They are family.

And Koa will forever be the heart of ours.